Search Lead

The role

Lead and develop the Search practice at a local level, covering Paid Search, SEO, and agency search solutions. Manage the Search activation team and drive client results against Search KPIs.

What you will do

• Lead the Search and Performance portfolio: client development, product innovation and holistic Search capabilities
• Select buying strategies based on client KPIs and cost-effectiveness
• Oversee campaign execution and report progress against KPIs
• Manage the Search campaign optimization process and recommend solutions to client teams
• Supervise core Search team service delivery and campaign workflows
• Coordinate team tasks and give ongoing, constructive feedback
• Promote knowledge sharing across Paid Search, SEO, Analytics and other specialist teams
• Provide Search expertise in client meetings and help prepare strategy presentations
• Take part in New Business projects
• Create the talent plan, set individual goals, and manage onboarding and training for staff

Benefits

• Hybrid working model
• Structured induction program
• Employee Assistance Program with mental health advisory, in cooperation with Telus Health One
• Supportive team atmosphere where people share knowledge

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships. It operates through the WPP Open platform.