Wppmedia

Vice President, Client Services, India

Mumbai, India. Posted 3 months ago

The role

Lead the end-to-end design, execution, analysis and scaling of creative experiments across emerging tech, gaming and platform innovation for HUL brands. The role aims to create content experiences, richer storytelling, stronger engagement and measurable business impact.

What you will do

  • Reframe brand, category and business challenges through a tech-led innovation lens.
  • Connect tech choices to brand truth, audience behaviour, culture, commerce and business outcomes.
  • Lead innovation across AI, AR, VR, interactive content, automation, immersive experiences and other emerging technologies.
  • Develop and champion a quarterly test-and-learn roadmap for creative innovation.
  • Identify and prioritise platform-led innovation opportunities across major digital and gaming partners.
  • Drive experiments across ad formats, content strategies, interactive journeys and creator-led formats.
  • Translate successful experiments into scalable solutions, playbooks and reusable frameworks.
  • Build gaming-led brand solutions across esports, mobile gaming, streaming, creators and communities.
  • Lead large-scale gaming events, esports associations and brand-owned gaming IPs from opportunity mapping to execution.
  • Ensure gaming solutions are brand-safe, executable, measurable and commercially viable.

Required qualifications

  • 10+ years of experience across emerging tech, platform innovation, gaming, esports, digital platforms, brand partnerships, media, content, entertainment, creator economy or youth culture marketing.
  • Deep understanding of digital platforms, platform betas, ad innovation, interactive formats, content experimentation and emerging consumer behaviours.
  • Ability to connect technology, platform behaviour, gaming culture and brand strategy into consumer-facing ideas.
  • Proven ability to build and execute large-scale partnerships, IPs, events, experiments, platform-first campaigns or integrated brand solutions.
  • Strong network across platforms, publishers, gaming partners, right holders, tournament organisers, creators, streamers, production and tech partners.
  • Commercially sharp, with strong negotiation, partner evaluation, budget ownership and cost-efficiency skills.
  • Comfortable working across ambiguity, rapid experimentation, multiple stakeholders and evolving technologies.
  • Strong storytelling ability to turn experiments into case studies, internal learnings and scalable brand playbooks.

Benefits

  • Competitive medical insurance
  • Group retirement plans
  • Vision and dental insurance
  • Significant paid time off
  • Preferential partner discounts
  • Employee mental health awareness days
  • Access to the global WPP Media and WPP networks
  • Employee resource groups
  • In-office events celebrating team wins and milestones

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships to deliver creative personalisation at scale. It is an equal opportunity employer.

Vice President, Client Services, India at Wppmedia | JobZoey