Paid Social Client Lead - F/H - CDI

The role

You will act as the main contact for a portfolio of well-known brands, building and running their Paid Social Media strategy. You will manage their media investment, track campaign performance and coordinate the consultants who run the day-to-day work.

What you will do

• Be the main contact for your client and understand their marketing goals
• Propose and implement an ambitious Paid Social Media strategy that fits their needs
• Manage and monitor your clients' media investments
• Track campaign performance and optimise it over time
• Develop a clear vision for each client account and take the lead on account strategy
• Coordinate consultants and make sure execution matches the agreed strategy
• Look for synergies with other marketing channels
• Propose tests and take clear positions on what to try
• Advise clients and report on performance, action plans and results
• Share tests, learnings and expertise with colleagues internally

Required qualifications

• At least 3 years of experience in Paid Social, at a media agency or on the advertiser side
• Strong autonomy, good organisation and ability to synthesise
• Good interpersonal skills; able to listen, analyse, work in a team and communicate clearly orally and by email
• Professional level of English
• Mastery of the main Social Media ad buying platforms
• Knowledge of Excel and Looker Studio (or other reporting and dashboarding tools)
• Proficiency in the Microsoft Office suite (PowerPoint, OneDrive, SharePoint)
• Ability to explain technical concepts to non-experts
• Project management and organisation skills
• Comfortable with numbers and analysis
• Curiosity, proactivity and willingness to propose ideas
• Enjoys challenges and sharing knowledge

Benefits

• Remote work up to 2 days per week
• 2 full weeks of remote work to take in two parts per year
• 2 extra days off, including Whit Monday
• Additional days of leave added in steps every 5 years of seniority
• 5 additional remote work days per month for employees with endometriosis
• Disability policy: 3 paid absence days per year, access to Chèques Emploi Service Universel, and specific support for employees with RQTH recognition
• Possible volunteer missions through the We care and we act programme
• Access to international WPP Media and WPP networks
• Professional development support

Before you apply

• Hiring process: recruitment interview, operational interview with co-managers, interview with a Social team member, and a case study
• Positions are open to people with disabilities
• Only candidates selected for an interview will be contacted

About the company

WPP Media is WPP's AI-driven media operating unit, combining media, data and partnerships. Keyade, a WPP Media brand, is a digital performance agency with over 100 employees in France and clients in more than 60 countries.