Junior Activation Specialist

The role

You will implement and optimize digital media campaigns, mainly social, video and display, to meet agreed KPIs and deadlines. You will also report to clients and work with account teams and advertising platforms.

What you will do

• Develop KPI forecasts and media plans using client inputs and past data
• Provide creative specifications, planning KPIs and targeting input to account teams
• Execute digital biddable campaigns, mainly social, video and display
• Monitor campaigns, verify data accuracy and deliver client reports
• Optimize campaigns based on performance analysis
• Work with internal departments and platforms such as Google, Meta and TikTok on integrated paid media
• Support the client account team in client and agency meetings
• Help prepare the annual strategy with other teams

Required qualifications

• Excellent verbal and written communication skills
• Attention to detail
• English at minimum B2 level
• Proficiency in MS Office (Excel and PowerPoint)
• Understanding of digital advertising fundamentals, including channel roles, trends and tools
• Ability to work in matrix structures with client teams and internal units

Nice to have

• Certifications in platforms such as Google Ads or Meta Ads Manager
• Prior experience in agency or in-house teams in similar positions

Benefits

• Employment contract
• Hybrid working model
• Structured induction program
• Employee Assistance Program with mental health advisory support
• Supportive team atmosphere

Before you apply

• Only candidates selected for an interview will be contacted

About the company

WPP Media is WPP's global media collective, bringing together media, data and partnerships. It is an AI-driven unit that works through the WPP Open platform.