Implementation and Activation Director

The role

You will lead implementation planning and buying across Social, Search, Programmatic and E-Commerce channels. You will build trusted client relationships, guide activation efforts and lead a team of direct reports.

What you will do

• Build strong, trusted relationships with clients at intermediate to senior levels.
• Understand client challenges, objectives and initiatives, and explain them to your team and media partners.
• Recommend tactics and opportunities that resolve client challenges and objectives.
• Ensure strict adherence to activation commitments and client contractual obligations.
• Build and present future-facing implementation plans based on strategic priorities and data-led optimization.
• Keep up to date with the media landscape and explain how each touchpoint fuels client growth.
• Work with internal product teams, including GroupM proprietary offerings, to identify growth opportunities.
• Lead client media audits, media negotiations and billings forecasting.
• Motivate and empower direct reports to reach individual, team and organizational goals.
• Hold regular 1:1 check-ins, annual career conversations and performance reviews with direct reports.

Required qualifications

• Significant experience in performance channels within a media or marketing environment.
• Proven stakeholder management experience.
• Robust craft and leadership experience.
• Strong, up-to-date knowledge of the media landscape.
• Problem-solving mentality.
• Clear communicator with strong presentation skills.
• Highly collaborative, able to unite diverse teams and perspectives.
• Results-driven, able to identify and articulate successes and their drivers.

Benefits

• Investment in employee development and growth.
• Access to the global WPP Media and WPP networks.
• Employee resource groups.
• Frequent in-office events celebrating team wins and milestones.

Before you apply

• Accommodations and flexibility can be discussed with the hiring team during the interview process.

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships. EssenceMediacom, part of WPP, is a media agency grounded in analytics, insights, data and technology.