Senior Associate, Digital Media Planning, Pakistan

The role

You will handle client service and media planning for an assigned brand or account. You will act as the steward of the communications planning process, providing pillars for media plans and executing plan changes and maintenance.

What you will do

• Develop strategy for brands, including annual phasing and budgeting to achieve brand KPIs
• Analyze data to provide clients with recommendations for optimizations
• Troubleshoot and resolve issues with media and account teams and media vendors
• Maintain relationships with media suppliers, internal teams and brand teams
• Prepare quarterly, semi-annual and annual media reviews and way forward
• Meet deadlines for annual media strategy presentations, monthly post buys and ad hoc client requests
• Resolve billing-related issues
• Work cross-functionally with the client management team and Account Directors
• Showcase launches and presentations to the brand team after launch
• Train Assistant Planners and Media Planners on media basics

Required qualifications

• BBA or MBA from a reputable university or equivalent
• At least 3+ years of experience in media, digital or marketing
• Strong organizational and numeracy skills
• Proficient in MS Excel
• Flexibility and ability to work under pressure
• Ability to set and meet multiple demands within challenging deadlines
• Excellent interpersonal skills to communicate effectively at all levels, internally and externally

Benefits

• Competitive medical, vision and dental insurance
• Significant paid time off
• Employee wellbeing facilities
• Employee mental health awareness days
• Access to the global WPP Media and WPP networks
• Employee resource groups and in-office events
• Hybrid working approach

Before you apply

• Only candidates selected for an interview will be contacted

About the company

WPP Media is WPP's global media collective, and its Pakistan operation is a leading media investment management business in Pakistan. The company focuses on growth in digital platforms, e-commerce, digital content, video planning, technology, and data and analytics.