Senior Associate, Media Planning

The role

You will work as a Senior Media Planner on media strategy and campaigns for premium brands. You will manage client accounts day to day, build media plans, and deliver reports.

What you will do

• Develop and maintain relationships with clients, agency partners, and media partners.
• Work with the Manager on strategy development and idea generation for campaigns.
• Develop and present media plans and documents, including goals, rationale, implementation, costs, and budget splits.
• Manage and deliver the day-to-day needs of the accounts.
• Develop and deliver reports such as media flowchart updates, budget updates, contact reports, competitive reports, and post-campaign reports.
• Manage negotiation, evaluation, and recommendation of media campaign proposals.
• Work with the finance department to follow finance processes and keep data updated.
• Test new channels, formats, platforms, and innovations for clients.
• Take on client-facing responsibilities, including weekly WIP meetings.
• Run the client account independently within six months, including client relationship management.

Required qualifications

• Minimum 2-3 years of media planning experience.
• Experience in a client-facing role.
• Excellent administrative and organization skills.
• Strong attention to detail with high levels of accuracy.
• Good work ethic, problem-solving, and time management skills.
• Working knowledge of Microsoft Office software.
• Comfortable using Microsoft Excel and manipulating dashboards.
• Excellent verbal and written communication skills.
• Knowledge of digital tools and social and search media platforms.
• Positive attitude, proactive, and calm under pressure.

Nice to have

• Proficiency in Excel formulas and pivot tables.

Benefits

• Competitive medical insurance.
• Group retirement plans.
• Vision and dental insurance.
• Significant paid time off.
• Preferential partner discounts.
• Employee mental health awareness days.
• Access to the global WPP Media and WPP networks.
• Employee resource groups and in-office events.

Before you apply

• Hiring is for a Senior Media Planner role; the posting asks candidates to be selected for an interview before being contacted.

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships. It is an equal opportunity employer.