Manager, Media Activation

The role

You will lead the setup, execution and day-to-day management of programmatic and digital campaigns, mainly on Google Ads and DV360. You will also oversee YouTube media buys, work with external vendors and digital publishers, and support multiple brands in the Google portfolio.

What you will do

• Lead setup, execution and day-to-day management of programmatic and digital campaigns, mainly Google Ads and DV360
• Oversee media buys with a heavy emphasis on YouTube activation, working with external vendors
• Partner with planning and account teams to support multiple lines of business across the Google portfolio
• Monitor, analyze and optimize campaigns to meet KPIs and client objectives
• Serve as point of contact for key external partners, coordinate reporting and resolve campaign execution issues
• Maintain attention to detail for accurate tracking, budget pacing and flawless execution
• Oversee a team of 1-2 direct reports

Required qualifications

• 3 to 5 years of hands-on experience activating programmatic and paid social campaigns
• Strong working familiarity with Google Ads and DV360
• Excellent verbal and written communication skills
• Communication with client stakeholders and effective management of assigned tasks
• High attention to detail in campaign setup, numbers and tracking
• Strong understanding of optimization levers and testing approaches across media buying platforms
• Curious and eager to learn, with adaptability as client priorities shift

Nice to have

• Experience or understanding of Paid Social
• Certifications in Google Ads, DV360 or other major programmatic platforms

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days
• Access to global WPP Media and WPP networks for growth and learning
• Employee resource groups and in-office events

Before you apply

• Only candidates selected for an interview will be contacted

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships to deliver creative personalization at scale. It is an equal opportunity employer.