Medior SEA Specialist

The role

You will develop, run and optimise large-scale search engine advertising (SEA) campaigns for major brands such as Volkswagen, Kruidvat and IKEA. You will work data-driven on conversion optimisation and advise clients on a strategic level.

What you will do

• Analyse, optimise and run SEA campaigns on platforms such as Google Ads and Microsoft Advertising
• Analyse trends and data to get the best campaign performance
• Identify client needs and translate them into the right KPIs
• Share knowledge and expertise with team members
• Think along on new ideas and experiments, including AI-driven optimisation in SEA
• Apply AI to make work more efficient
• Bring a Total Search vision to clients

Required qualifications

• HBO or WO level of work and thinking
• Passion for online marketing, digital media and data
• At least 3 years of work experience in SEA, Search or performance marketing
• Strong analytical skills
• Works independently and takes ownership
• Results-oriented and proactive
• Team player
• Fluent Dutch, spoken and written
• Lives in The Netherlands

Nice to have

• Affinity with AI and automation in digital marketing

Benefits

• Hybrid working and flexible working hours
• Option to work from abroad (EU) for a period
• Growth opportunities through the WPP Media Academy, including SEA certifications
• Mental wellbeing platform via Telus
• Full reimbursement of travel costs; first class if travel time is at least 45 minutes, which counts as working time, otherwise second class
• 8% holiday allowance and 26 holiday days per year, plus 9 extra days that can be purchased
• Hybrid working allowance of €30 net per month for full-time
• €10 monthly Epassi allowance for personal needs
• €57,50 net monthly phone allowance (BYOD)
• Affordable lunch in the canteen and a barista on the Eindhoven campus
• Collective health insurance

Before you apply

• Fluent Dutch is required for this role
• Must live in The Netherlands

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships. It works with leading global brands on innovative online marketing strategies.