Associate, Integrated Commerce

The role

You will manage end-to-end performance marketing campaigns across e-commerce and media platforms. You will optimize bidding, targeting, budgets and conversions, and report performance insights to inform decisions.

What you will do

• Set up, execute and optimize campaigns on e-commerce platforms (Shopee, Lazada, TikTok Shop, Tiki) and media systems (Facebook Ads, Google Ads, TikTok Ads)
• Manage the full campaign lifecycle from setup to performance analysis
• Monitor and optimize bidding, audience targeting, budget pacing and conversion performance
• Analyze performance data and create reports and dashboards
• Manage campaign budgets and timelines, especially during peak trading periods

Required qualifications

• Bachelor's degree in Media & Advertising, Marketing, Business Administration or a related field
• Minimum 1 year of hands-on experience in e-commerce performance marketing or a related digital media role
• Proven expertise setting up and optimizing campaigns on e-commerce platforms and off-platform advertising systems
• Strong analytical skills with proficiency in Excel
• Highly organized, proactive and responsible, able to manage multiple priorities
• Strong interest in e-commerce, a data-driven mindset and a commitment to continuous learning

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days
• Access to WPP Media and WPP global networks and learning opportunities

Before you apply

• Applicants may request accommodations or flexibility, to be discussed with the hiring team during interviews

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships. It is an equal opportunity employer.