Senior Associate, Planning, GCS

The role

You will support media planning and campaign management for Amazon's cross-channel marketing work through the OpenDoor partnership between WPP and Amazon. The role includes building media plans, monitoring campaign performance and serving as a point of contact for client requests.

What you will do

• Contribute to comprehensive media plans across channels, aligned with client objectives and budget
• Research target audiences, market trends and the competitive landscape to inform media strategies
• Develop DE+I planning and carbon conscious media strategies
• Use media systems and tools, including the WPP Open AI platform, to generate insights and optimize performance
• Support smooth execution of media plans against timelines, budgets and quality standards
• Collaborate with activation teams on client requests and tactical plans
• Monitor campaign performance and implement optimization strategies
• Support financial processes, including POs, bookings, reconciliations and query resolution
• Serve as a point of contact for client inquiries and take part in client meetings
• Assist in developing client-facing presentations and reports

Required qualifications

• Good understanding and competence in MS Office, especially PowerPoint and Excel
• Understanding of industry standard media research tools
• Understanding of how activation works in different media channels
• Awareness and curiosity about the media and marketing industry, including trends and challenges
• Able to run simple tasks independently and either present to clients directly or package work for the wider team

Nice to have

• Curiosity, shown by asking questions about communication frameworks, plans, approaches, trends and innovations
• Willingness to contribute to new projects and ideation sessions
• Support with data reporting, audience intelligence and client-facing presentations, such as competitive analysis
• Basic understanding of media channel dynamics and how each channel adds to an overall plan

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days
• Global WPP Media and WPP network opportunities for learning and professional connections
• Employee resource groups and in-office events
• Benefits may vary by office or country

Before you apply

• You must have the right to work in the UK
• Accommodations or flexibility can be discussed with the hiring team during the interview process
• Only candidates selected for an interview will be contacted

About the company

WPP Media is WPP's AI-driven media operating unit, combining media, data and partnerships. This role sits within OpenDoor, the partnership between WPP and Amazon.