Media Advertising Operation Associate

The role

You will run paid media campaigns for clients on platforms such as Google Ads, Meta Ads and DV360. Your work covers implementing campaigns, optimizing them and monitoring performance to build brand visibility, generate leads and drive conversions.

What you will do

• Implement paid media campaigns flawlessly across platforms such as Google Ads, Meta Ads and DV360
• Continuously optimize and closely monitor campaign performance
• Analyze data, identify trends and generate actionable insights for campaign improvement
• Support campaign planning, targeting and bidding strategies

Required qualifications

• 1+ years of experience in digital advertising, focused on bidding platform management and optimization
• Hands-on experience implementing and managing campaigns on Google Ads, Meta Ads (Facebook & Instagram), DV360 or other relevant platforms
• Strong analytical skills to interpret data and identify trends
• Solid understanding of digital marketing principles, including campaign planning, targeting and bidding strategies
• Proficiency in Excel and data analysis tools for reporting and performance tracking

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days
• Access to global WPP Media and WPP networks, employee resource groups and learning opportunities

Before you apply

• Only candidates selected for an interview will be contacted

About the company

WPP Media is WPP's global media collective, bringing together media, data and partnerships to deliver growth for clients. It is an equal opportunity employer.