Manager, Social Media, Beirut

The role

Lead the strategy, execution and optimization of paid and organic social media for client brands. Manage campaigns, budgets and analytics, and mentor junior team members.

What you will do

• Develop social media strategies aligned with client business objectives
• Lead paid and organic social initiatives across Meta, TikTok, Snapchat, LinkedIn, X and YouTube
• Plan and oversee social content calendars and campaigns
• Manage end-to-end campaign workflows, from briefing to post-campaign analysis
• Own budget management, forecasting and financial tracking
• Drive community management and timely, brand-aligned responses
• Monitor social trends, platform updates and cultural conversations
• Use social listening and analytics to turn findings into data-driven recommendations
• Present strategies and results to clients and senior stakeholders
• Mentor and support junior team members

Required qualifications

• Bachelor's degree in marketing, Communications, Digital Media or a related field
• 4 to 6+ years of experience in social media strategy, planning and activation, preferably within a media agency or integrated marketing environment
• Strong expertise across Meta, TikTok, Snapchat, LinkedIn, X and YouTube
• Knowledge of digital media and integrated marketing channels
• Proven ability to manage campaigns, budgets and performance optimization
• Advanced knowledge of social analytics, measurement frameworks, attribution models and reporting tools
• Experience in community management
• Fluent in English and Arabic, written and spoken
• Strong client management, storytelling and presentation skills
• Experience mentoring or overseeing junior team members
• Excellent communication, collaboration, organizational and analytical skills

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days
• Access to global WPP Media and WPP networks
• Employee resource groups and in-office events

Before you apply

• Applicants are contacted only if selected for an interview
• Accommodations or flexibility can be discussed with the hiring team during the interview process

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships. It is an equal opportunity employer.