Head of Strategy & Insights

The role

Lead the global media strategy for a luxury group's portfolio of Maisons. Manage and mentor a team of five strategic planners and act as a trusted advisor to client C-suite stakeholders.

What you will do

• Direct and inspire a global team of five strategic planners
• Define the overarching annual media strategy for the group's Maisons
• Define and oversee media planning guidelines for annual or high-stakes campaigns
• Refine and enforce local market planning frameworks
• Define the annual Luxury Thought Leadership calendar and oversee intelligence reports and global webinars
• Partner with Maisons and WPP agencies on long-term prospective topics beyond paid media
• Manage and mentor the Insights & Planning Capabilities Associate Director
• Define the global studies agenda and oversee research execution
• Deploy planning and insights training programs for local market teams
• Build relationships with top-tier global markets to share best practices

Required qualifications

• 10-15+ years of experience in integrated communications and media planning
• Heavy emphasis on global or multi-market accounts
• Deep, demonstrable expertise in the luxury sector
• Proven ability to think beyond traditional paid media
• Exceptional presentation and communication skills with C-suite executives
• Proven track record managing, mentoring and inspiring diverse strategic teams
• Ability to adapt strategic frameworks across brands with different budgets, audiences and ambitions
• Proven ability to coordinate specialized teams such as Social, Search and Centralized Buying
• Full professional fluency in English and French
• Appetite for a highly international, multicultural environment

Nice to have

• Fashion, Jewelry and Watches experience

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days
• Employee resource groups
• Access to the WPP Media and WPP global networks
• Learning and development opportunities

Before you apply

• Benefits may vary by office or country

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships. It is an equal opportunity employer.