Cross Discipline - Associate Director

The role

Lead the activation and performance of digital channels such as Search, Social, Programmatic, Ad Operations or Commerce for the Global Operations Centre. Manage a team of specialists and act as the main contact for agencies and markets across the US, Europe, Asia and other regions.

What you will do

• Act as lead contact for key digital marketing channels and represent the Global Operations Centre to agencies and markets.
• Oversee activation and optimization of campaigns across channels and markets, and deliver reporting and insights.
• Build relationships with internal market teams and agency partners, and advise on data-driven solutions.
• Design and manage scalable workflows and SOPs, and enforce global taxonomy, quality and governance standards.
• Lead, mentor and develop a team of subject matter experts in campaign execution, optimization and reporting.
• Identify new business opportunities and champion automation and technology tools.
• Coordinate with internal teams for smooth daily operations.

Required qualifications

• Graduation or post-graduation degree in any stream
• 8+ years of professional experience in digital media execution
• Expert execution skills on respective channel platforms
• Proficiency in Microsoft Excel and Google Sheets
• Experience managing multi-location media activation teams
• Experience training and maintaining quality standards at scale
• Experience providing service to local teams from a centralized location
• Excellent verbal and written communication skills
• Solution-oriented mindset and analytical skillset
• Proactive, with exemplary leadership and a positive attitude

Nice to have

• Working knowledge of HubSpot, Smartly, 4C, Scibids, Dataroma or Google Data Studio
• Passion for digital and interest in online advertising trends

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days
• Access to global WPP Media and WPP networks and learning opportunities
• Employee resource groups and in-office events

Before you apply

• Accommodations or flexibility can be discussed with the hiring team during the interview process.

About the company

WPP Media is WPP's global media collective and AI-driven media operating unit, bringing together media, data and partnerships. The company describes itself as an equal opportunity employer.