Manager, Solutions - Activation

London, United Kingdom. Posted a month ago

The role

You will lead the activation side of a portfolio of client campaigns at WPP Media, owning the full campaign lifecycle and acting as final approval. You will also manage a team of onshore and offshore activation specialists.

What you will do

Oversee the full lifecycle of campaign management for a portfolio of clients
Act as the final approval point for all campaigns launched by the team
Drive the testing strategy for the team's campaigns
Contribute to forecasting and give technical recommendations to reach campaign goals
Support Solutions Planning with strategic responses to client briefs
Assist in monetisation strategies for the team's campaigns
Work with Solutions Planning to meet agency KPIs
Serve as the main activation contact for Solutions Development teams
Present post-campaign analysis and next steps to internal teams
Ensure financial accuracy and oversee portfolio reporting

Required qualifications

Experience in Advertising Operations, Programmatic Trading, or Campaign Management
Deep understanding of the online advertising industry, including ad targeting, DSP/SSP optimisation and relevant metrics
Familiarity with multiple DSPs: The Trade Desk, DV360, ADSP, Perion
Proficiency in Excel and analytical skills
Highly organised with excellent time-management and prioritisation skills
Keen attention to detail
Exceptional communication skills for technical and non-technical audiences
Problem-solving abilities with a proactive approach

Nice to have

Exposure to SSPs

Benefits

Competitive medical insurance
Group retirement plans
Vision and dental insurance
Significant paid time off
Preferential partner discounts
Employee mental health awareness days
Access to the global WPP Media and WPP networks
Employee resource groups and in-office events

Before you apply

Candidates must have the right to work in the UK

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships to deliver creative personalisation at scale. It is an equal opportunity employer.