Associate Director, Media Planning, UK

The role

You will lead media planning for clients, including Google Ads, and manage a team of planners with 1 to 3 direct reports. You will be responsible for campaign performance and for client presentations and reporting.

What you will do

• Be the point of contact for planning across junior and mid level clients and lead weekly client meetings and presentations.
• Oversee and quality assure all deliverables produced by junior team members.
• Ensure high quality strategic presentations, actionable weekly reporting, post campaign analysis and clear briefs to Activation.
• Deliver clear rationale for media investment recommendations and evidence campaign performance against expected outcomes.
• Work with Activation and Analytics to design the test and learn framework for assigned campaigns.
• Take responsibility for the performance of assigned media budgets against intended outcomes.
• Be a point of escalation for team issues.
• Contribute to thought leadership and team process improvements.
• Motivate and coach a team, and provide timely, actionable feedback.
• Calculate the workload implication of new campaigns and feed into resource management.

Required qualifications

• Experience in a digital media agency.
• Ability to work in a team environment and also work independently when needed.
• Exceptional verbal and written communication skills.
• Strong analytical skills, with the ability to analyze raw data and develop actionable recommendations.
• Strong spreadsheet capability, including formulas.
• Strong interpersonal skills to build relationships and influence clients, partners and colleagues.
• Right to work in the UK.

Nice to have

• Ability to use AI to build scripts.

Benefits

• Competitive medical insurance.
• Group retirement plans.
• Vision and dental insurance.
• Significant paid time off.
• Preferential partner discounts.
• Employee mental health awareness days.
• Access to global WPP Media and WPP networks for learning and growth.
• Employee resource groups and in-office events.

Before you apply

• The role is UK based and requires the right to work in the UK.

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships. It is an equal opportunity employer.