Senior Associate, Media Planning, UK

The role

You will run day-to-day tactical media planning work for campaigns, including audience research, media plan management, trafficking coordination, and financial reconciliation. You will ensure deliverables are accurate and on time, and help spot trends in campaign data.

What you will do

• Drive day-to-day campaign planning tasks, including audience research, media plan matrix management, creative spec collation, trafficking coordination and financial reconciliation
• Use core agency and planning platforms such as GWI, Olive, PFC and ad servers
• Check operational accuracy of campaign setups, tracking tags, media briefs and billing milestones before delivery
• Manage your own daily schedule and priorities across concurrent campaigns
• Work with Client Services, Activation, Analytics and Ad Operations teams
• Take part in campaign, tactical and status meetings and follow up on assigned actions
• Compile and check regular reporting, such as weekly pacing and performance reports
• Answer campaign-level questions and begin identifying trends in performance data
• Help outline observations and possible solutions for campaign problems with your Planning Manager
• Build knowledge of client product areas, campaign history and audience dynamics

Required qualifications

• 1 to 2+ years of hands-on media agency experience, preferably in digital media planning, media operations or campaign management
• Experience with audience profiling and media research tools such as GWI
• Experience with media finance or planning platforms such as Olive, Mediaocean or equivalent
• Strong proficiency in Google Sheets or Microsoft Excel, including formulas, pivot tables, VLOOKUP/XLOOKUP and data reconciliation
• Proven ability to multitask and manage competing deadlines without sacrificing quality
• Clear, professional written and verbal communication skills
• Right to work in the UK

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days
• Access to WPP Media and WPP networks for professional connections and learning
• Employee resource groups and in-office events

Before you apply

• The role requires the right to work in the UK
• Candidates selected for interview will be contacted; other applications may not receive a response

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships. It is an equal opportunity employer.