Wppmedia
Senior Associate, Media Buying, Egypt
Cairo, Egypt. Posted a month ago
The role
The Senior Trading Executive supports the Trading manager in the day-to-day management of media activities. This includes building media plans based on client briefs and managing vendor relationships to keep campaigns running to client deliverables.
What you will do
- Liaise and collaborate with internal teams to meet client deliverables on time and flag shortfalls to the line manager
- Help develop creative media solutions based on consumer and business information
- Support the line manager in preparing media plans and managing final budget allocation
- Attend and document meetings and build relationships with WPP Media agencies
- Maintain accurate records and submit regular monthly reports
- Monitor operations output to ensure accuracy of booking orders
- Manage day-to-day relationships with media vendors to keep campaigns on track
- Suggest and implement improvements to internal procedures and controls
- Keep up with media offerings, supplier relationships and industry trends
Required qualifications
- 2-3 years' experience in a media planning role
- Strong digital and performance marketing knowledge
- Strong acumen for planning and buying media tools
- Good communication skills and a basic understanding of media planning
- Attention to detail and a natural tendency towards accuracy
- Ability to apply rationale and logic when constructing media plans
- Sufficient digital capabilities, including platform knowledge, audience building, bidding strategies and campaign formats across the funnel
Nice to have
- Good industry knowledge across traditional and digital channels
- Advanced Excel skills
Benefits
- Competitive medical insurance
- Vision and dental insurance
- Group retirement plans
- Significant paid time off
- Preferential partner discounts
- Employee mental health awareness days
- Access to global WPP Media and WPP networks
- Employee resource groups and in-office events
About the company
WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships to deliver creative personalisation at scale. It is an equal opportunity employer.