Senior Investment Associate

The role

You will manage the day-to-day digital media spend for assigned clients, from developing and executing buys to optimizing and reporting on performance. You will work with the Planning team, vendors and the Investment team to meet client KPIs and budgets.

What you will do

• Work with the Planning team on objectives, KPIs, strategies and audiences so tactical buys deliver against goals
• Take part in vendor RFP selection and help manage the digital direct and sponsorship RFP process
• Manage vendor relations, including inventory availability, IOs and buy inclusion notices
• Develop tactical buys with the larger Investment team
• Enter partner buys into Prisma, send IOs and prepare campaigns for launch in DCM
• Check that buys are entered correctly into Prisma and that launches, delivery and pacing are on track
• Build relationships with vendors and give them updates and recommendations
• Work with Analytics to identify and activate buy optimizations
• Manage monthly billing and resolve media billing issues with the team
• Help develop and attend media recommendation presentations

Required qualifications

• Bachelor's degree in advertising, marketing, business administration or communications, or equivalent professional work experience
• 1+ years of digital investment experience
• Build and maintain relationships with media, technology, analytics and WPP Media teams and publishers
• Provide guidance to team members and train them on tools and best practices
• Ability to work in a team and independently
• Thorough understanding of the media landscape and fast-moving digital trends
• Strong quantitative and analytical, results-oriented skills
• Excellent verbal and written communication skills
• Ability to multi-task, work under pressure and manage time well
• Advanced proficiency in Excel with intermediate PowerPoint skills

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days
• Employee resource groups and in-office events
• Access to the global WPP Media and WPP networks for learning and connections

Before you apply

• The pay range shown is the US base salary range; individual pay varies by location, responsibility, experience and qualifications
• Benefits may vary by office or country
• Candidates needing accommodations or flexibility should raise this with the hiring team during interviews

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships to deliver creative personalisation at scale. It works through the WPP Open platform and Open Intelligence.