Media Solutions Growth, Director

The role

Lead the commercial strategy and growth of digital media solutions in Colombia and Peru. Negotiate with global platforms and local media owners, and manage the regional P&L and a team of 10+ people.

What you will do

• Define and execute the commercial roadmap, pricing models and go-to-market strategies for media solutions across Colombia and Peru.
• Drive acquisition, pitch defense and expansion of client portfolios with CMOs, CEOs and procurement teams.
• Lead volume-based joint business plans and annual upfront negotiations with Google, Meta and TikTok.
• Foster commercial alliances with local and regional publishers, broadcasters and media houses.
• Drive adoption of programmatic, retail media, SEO, performance and first-party data solutions.
• Own operational and commercial accountability for the regional P&L and margin expansion.
• Supervise media operations and activation workflows, contract compliance and pipeline forecasting.
• Lead, mentor and scale a multidisciplinary team of 10+ professionals.

Required qualifications

• 10+ years of progressive experience in the digital media and advertising agency ecosystem, leading activation, ad operations and omnichannel strategy in Colombia or Peru.
• 5+ years in a commercial leadership position (media investment, partnerships or solutions sales) with proven revenue growth.
• Proven experience directly managing teams of 10+ people.
• Proven track record of closing high-value commercial agreements with major platforms and local media networks.
• Strong background leading major regional pitches to C-suite and procurement leaders.
• In-depth knowledge of DSPs, buying platforms and programmatic trading models.
• Well-rounded expertise across full-funnel performance, retail media, paid social, CTV and content.
• Advanced skills in commercial architecture, margin modeling and business case development (Advanced Excel).
• Professional fluency in Spanish and English, written and spoken.

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days
• Access to global WPP Media and WPP networks for growth and learning
• Employee resource groups and in-office events

Before you apply

• Applicants are contacted only if selected for an interview.

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships. It is an equal opportunity employer.