Wppmedia
Advertising Technology Lead F/H (CDI)
Paris, France. Posted 11 days ago
The role
You will lead the advertising technology work for WPP Media in France and act as its technical product builder. You will design and launch proprietary ad products and manage a team of 3 people.
What you will do
- Design, prototype and launch proprietary advertising products, such as smart targeting, inventory curation, automation and AI.
- Work with Broadcast, Audio and Investment teams to build technology offers for their inventory.
- Supervise multi-source data ingestion (1st, 2nd and 3rd party data).
- Develop and maintain reliable data models for analysis, reporting and activation.
- Manage cloud data environments, notably Google Cloud Platform and BigQuery.
- Define engineering standards, pipeline documentation and third-party API integration architectures.
- Oversee automated data quality, validation and governance processes, including GDPR compliance.
- Manage and develop the operational AdTech team.
- Act as the French contact within the WPP Europe tech leads community.
- Explain complex technology concepts to internal teams and advertisers.
Required qualifications
- 6 to 10 years of successful experience in advertising technology (AdTech) and media data.
- Experience in an ad sales house, media agency or AdTech solution publisher.
- Mastery of digital advertising ecosystems and their integrations.
- Solid understanding of modern cloud and data architectures (Google Cloud Platform, BigQuery, data modelling, identity resolution).
- Fluent English (C1 minimum).
Nice to have
- Experience with BI tools (Looker, Looker Studio, Power BI, Tableau).
- Experience with Snowflake, AWS or Azure environments.
Benefits
- Hybrid work policy with up to 2 remote days per week.
- Option of 2 full remote weeks per year.
- Additional WPP rest days each year, on top of legal leave and RTT days.
- Attractive group benefits.
- Access to WPP's global innovations, partnerships and proprietary tools.
Before you apply
- The recruitment process includes an HR interview, an operational and vision interview, and a business case presentation followed by professional reference checks.
About the company
WPP Media is WPP's AI-driven media operating unit, combining media, data and partnerships. It is the global media network of WPP, a creative transformation company.