Wppmedia
Account Manager Planning - F/H - CDI
Paris, France. Posted 11 days ago
The role
You will build media plans for brand campaigns across 30+ markets and direct the Delhi activation desks that launch them. You will coordinate with local market teams and with client brand managers in Paris.
What you will do
- Turn marketing briefs into multi-channel media plans, including audiences, channel mix, budget splits by market, flighting, cost benchmarks and KPIs
- Own Tier 2 product activations and always-on campaigns for your assigned division, and support the Planning Director on Tier 1 launches
- Manage multi-currency plan templates and budget tracking with Finance
- Write media briefs and trafficking instructions for the Delhi activation desks (Paid Social, Programmatic, Amazon Search)
- Run quality checks so campaigns go live right the first time, and troubleshoot pacing and tracking issues
- Build post-campaign reviews with Analytics and turn findings into insights for future campaigns
- Gather rate cards, availability and cultural input from local agency teams in Europe, MENA and Sub-Saharan Africa
- Present plan options and rationales to client brand managers and hold delivery timelines
Required qualifications
- 3 to 5 years of digital media planning experience within a media agency
- Exposure to international or multi-territory accounts
- Proven ability to build a multi-channel plan from a client brief without close supervision
- Confident stakeholder coordination with local markets, channel specialists and creative teams
- Advanced Excel skills
- Fluent English
- Currently based in Paris or actively relocating to Paris
Nice to have
- Bilingual English and French
- Prior planning experience for Beauty, Fragrance, FMCG or Luxury brands
- Awareness of offline and retail media, including e-commerce and Amazon Ads
- Comfort presenting plan rationales and budget allocations to clients
Benefits
- Remote work up to 2 days per week and 2 full weeks to be taken twice a year
- Two additional days off, including Whit Monday
- Additional leave days based on seniority in 5-year increments
- 5 additional remote work days per month for employees with endometriosis
- 3 paid authorized absence days per year for disability, CESU access and specific support for employees with RQTH status
- Solidarity missions through the 'We care and we act' program
- Privileged access to WPP Media and WPP international networks
- Fast-track progression under newly appointed Directors
Before you apply
- The role is in Paris, so you must be based there now or actively relocating
- The process includes an interview with the recruitment team, an operational interview with the Luxury Client Team lead, and a practical case study followed by a debrief
About the company
WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships to deliver creative personalisation at scale. It is part of WPP, a creative transformation company.