Intern, Activation Search & Social, Italy

The role

You will support the creation, management and optimization of search and social paid advertising campaigns for a client team. You will analyze daily campaign performance and help prepare reports and data-driven recommendations.

What you will do

• Support the creation, management and optimization of Search Advertising campaigns on Google Ads and Bing Ads.
• Assist in managing Paid Advertising on Facebook, Twitter, YouTube, Pinterest and TikTok.
• Conduct daily analysis of campaign performance, monitoring spend and progress against objectives.
• Contribute to comprehensive performance reports and help identify optimization opportunities.
• Collaborate with Search & Social Specialists to analyze outcomes and formulate data-driven recommendations.

Required qualifications

• Currently pursuing or recently completed a Bachelor's degree in Economics, Advertising, Marketing, Communications or a closely related field.
• Genuine interest in search engines, social networks and digital advertising.
• Strong numerical and analytical skills.
• Excellent written and spoken English.
• Fluency in Italian.
• Proficiency in Microsoft Office, particularly Excel and PowerPoint.
• Meticulous attention to detail.
• Articulate communicator, written and verbal.
• Proactive, organized, able to manage multiple tasks and meet deadlines.

Nice to have

• Basic knowledge of Google Ads.
• Familiarity with other digital advertising tools.
• Experience with social media platforms.

Benefits

• Competitive medical insurance.
• Group retirement plans.
• Vision and dental insurance.
• Significant paid time off.
• Preferential partner discounts.
• Employee mental health awareness days.
• Employee resource groups and in-office events.

Before you apply

• Fluency in Italian is required.

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships. It is an equal opportunity employer.