Intern, Activation Digital Planning, Italy

The role

You will support the digital team in planning and managing advertising campaigns for major clients. You will help with campaign calendars, performance monitoring and reports, and work with Digital Planners on data-driven recommendations.

What you will do

• Contribute to the digital planning process, including campaign calendars, platform selection, data entry, partner verification and market and audience research
• Support campaign management, monitor performance and conduct initial analysis
• Prepare quantitative and qualitative performance reports for digital campaigns
• Analyze campaign results with Digital Planners and help form data-driven recommendations

Required qualifications

• Currently pursuing or recently completed a Bachelor's degree in Economics, Advertising, Marketing, Communications, or a closely related field
• Genuine interest in digital media, digital advertising, mobile platforms and social network campaigns
• Strong numerical and analytical skills
• Fluency in written and spoken English and Italian
• Proficiency in Microsoft Office Suite, particularly Excel and PowerPoint
• Quick and eager learner
• Excellent team player and collaborator
• Meticulous attention to detail
• Articulate communicator, verbally and in writing
• Proactive, organized, able to manage multiple tasks
• Driven by passion for the digital media industry

Nice to have

• Familiarity with digital media planning tools, ad-serving platforms, analytics software or other web languages

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days
• Access to the global WPP Media and WPP networks
• Employee resource groups and in-office events

Before you apply

• Only candidates selected for an interview will be contacted

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships. It works through the WPP Open platform to deliver creative personalisation at scale.