Senior Associate, Activation Search & Social, Italy

The role

You will manage Paid Search and Paid Social campaigns, from setup and daily optimization to pre- and post-campaign analysis. You will work with high-budget campaigns for large clients and mentor junior team members.

What you will do

• Independently manage setup, execution and daily optimization of Paid Search and Paid Social campaigns
• Manage high-budget campaigns for large clients under the guidance of the Manager
• Lead pre- and post-campaign analyses to identify insights and opportunities
• Provide data-driven insights and operational recommendations to clients and internal teams
• Mentor junior team members, particularly Associates
• Contribute to knowledge sharing within the department

Required qualifications

• 3+ years of experience managing Paid Search and Paid Social campaigns
• Proven success handling complex campaigns and large-scale budgets
• Strong strategic mindset and ability to make data-driven decisions
• Exceptional problem-solving skills and ability to work with daily autonomy
• Advanced expertise in Google Ads, Facebook Ads, Search Ads 360, Google Analytics and TikTok
• Highly proficient in Excel, PowerPoint and Outlook
• Fluent business English with excellent communication and presentation skills
• Proficient use of technology, including AI, to enhance client outcomes

Nice to have

• Knowledge of Amazon Search

Benefits

• Corporate Benefits & Discounts Platform
• Employee Wellbeing & Support Programs
• Language Platform with access to English and 49 other languages, plus 1 complimentary guest account
• Dedicated e-learning platform with at least 2000+ courses
• Ticket Restaurant for every working day
• Non-Occupational Accident Insurance
• Company-paid Life Insurance
• Tax Assistance Services Support (tax return)
• Competitive medical, group retirement plans, vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days

Before you apply

• Accommodations or flexibility can be discussed with the hiring team during the interview process

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships. It works with clients through the WPP Open platform.