Wppmedia
Director, Planning, UK
Manchester, United Kingdom. Posted 15 days ago
The role
This Planning Director will drive media planning for specific government clients at WPP 650, the UK government-focused unit of WPP. The role leads campaign management, client relationships and planning presentations, and generates ideas for campaigns.
What you will do
- Develop advanced understanding of media channels, channel ecosystems and planning best practices.
- Translate strategic approach into planning practices for specific client briefs and pitches.
- Oversee campaign management and ensure quality control and output of the highest standard.
- Build and maintain client and agency relationships at a mid-senior level.
- Own planning presentations, defining inputs and working with wider teams to meet deadlines.
- Lead brainstorm and idea creation for campaigns.
- Independently problem solve by integrating and questioning data and insights.
- Provide actionable insights in mid and post campaign reports.
- Coach others and review their work to improve outputs.
- Identify and recommend budget shifts while campaigns are in flight.
Required qualifications
- Advanced understanding of media channels and planning best practices.
- Skilled use of practice area tools, technology and techniques, including presenting from platform and from data outside platform.
- Ability to present to and influence all levels of seniority.
- Expert knowledge of client and agency structures and ability to identify key decision makers.
- Advanced campaign management skills.
- Ability to lead new projects and generate ideas for clients' business objectives.
- Right to work in the UK.
Benefits
- Competitive medical insurance.
- Group retirement plans.
- Vision and dental insurance.
- Significant paid time off.
- Preferential partner discounts.
- Employee mental health awareness days.
- Global WPP Media and WPP networks for growth and learning.
- Employee resource groups and in-office events.
Before you apply
- Candidates must have the right to work in the UK.
About the company
WPP Media is WPP's AI-driven media operating unit, combining media, data and partnerships. WPP 650 is a bespoke WPP agency unit serving the communications needs of UK government clients.