Senior Associate, Digital Production, GOC

The role

You will manage campaign workflows from brief to post-campaign analysis, and configure dynamic creative decision trees in DCO platforms. You will also troubleshoot issues, build performance reports, and support pitches and AI-driven workflow improvements for the Global Operations Centre, working with teams in the United States, Europe, and Asia.

What you will do

• Manage campaign workflows from brief interpretation to post-campaign analysis
• Lead status calls, manage timelines, and keep deliverables aligned across teams
• Configure, build, and maintain dynamic creative decision trees in DCO platforms
• Identify and resolve technical, campaign, or creative issues promptly
• Create performance reports to extract actionable creative insights for optimization
• Support pitches and market adoption with case studies, workshop materials, and pitch collateral
• Use AI tools such as WPP Open and emerging DCO technologies to streamline production
• Reduce manual effort and drive continuous workflow improvement

Required qualifications

• 2+ years' experience in Ad Operations, Digital Activation, Campaign Management or DCO platforms such as Flashtalking/Innovid, Smartly, Celtra
• Advanced level of English, assessed during the interview process
• Bachelor's degree
• Understanding of digital media channels and campaign delivery fundamentals
• Hands-on experience with ad-serving and trafficking platforms
• Ability to work with campaign data, build performance reports, and apply analytical skills
• Highly organized, with attention to detail and strong process management skills
• Clear verbal and written communication

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days
• Access to employee resource groups and in-office events
• Access to the WPP Media and WPP global networks for learning and development

Before you apply

• Only Mexican nationals residing in the country or foreign nationals with a valid work permit may apply
• Benefits may vary by office or country
• Only candidates selected for an interview will be contacted
• Advanced English is assessed during the interview process

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. It is an equal opportunity employer.