Senior Media Analyst

The role

The Senior Media Analyst will run and oversee the execution of media plans for the local market. This includes tactical planning, buying, implementation and tracking of campaigns, plus analyzing performance and making data-based optimization recommendations.

What you will do

• Plan, implement and monitor media plans for the local market
• Handle media buying and make sure campaigns are executed correctly
• Manage campaigns across digital and traditional media
• Monitor performance indicators and analyze campaign results
• Prepare reports with optimization recommendations
• Manage multiple campaigns and priorities at the same time
• Work with internal teams and other areas involved in operations

Required qualifications

• Experience in planning, implementing and tracking media campaigns
• Knowledge of digital and traditional media
• Experience in media buying, campaign implementation and execution control
• Ability to monitor performance indicators, analyze results and build reports
• Knowledge of media buying and management platforms, and analytics and reporting tools
• Ability to manage multiple campaigns while keeping high quality and attention to detail
• Analytical, organized and results-oriented profile, able to solve problems and work autonomously
• Good communication and collaborative teamwork skills

Nice to have

• Experience at media agencies or advertising companies
• Intermediate English level

Benefits

• Health, vision and dental insurance
• Group retirement plans
• Generous paid time off program
• Preferential discounts with partners
• Wellbeing and mental health days
• Employee resource groups and office events
• Access to the global WPP Media and WPP network

Before you apply

• The company only contacts selected candidates for an interview
• Adjustments or flexibility can be discussed with the recruiting team during the interview process
• Benefits may vary by office or country

About the company

WPP Media is WPP's AI-driven media operating unit, combining media, data and partnerships to deliver creative personalization at scale. It operates through the WPP Open platform.