Senior Influencer Marketing Project Manager

The role

You will lead influencer marketing campaigns on your own, from setup to delivery, including complex, multi-brand and international projects. You will manage planning, budgets, influencer selection, negotiations and reporting, and guide junior colleagues and interns.

What you will do

• Set up, run and coordinate influencer marketing campaigns independently.
• Make project plans and monitor deadlines, dependencies, priorities and progress.
• Translate briefings into influencer selection lists, tasks and creative briefs.
• Manage relationships with influencers and talent agencies and negotiate fees within budget.
• Manage project budgets, contracts and bookings with agencies.
• Monitor the quality and progress of all content and deliverables.
• Keep clients, stakeholders and the account manager informed and report on results.
• Identify risks and optimise ongoing campaigns, escalating when needed.
• Contribute to project evaluations and supervise and train interns.

Required qualifications

• Passion for influencer marketing and social media.
• Knowledge of the latest features and developments on social media platforms.
• Understanding of how Facebook, Instagram, YouTube, TikTok and Snapchat work.
• Creative, yet structured and well coordinated.
• Fluent in Dutch and English.
• 5+ years of experience.
• Hands-on, with campaigns well organised down to the details.

Benefits

• Access to M Academy for hard and soft skills training, including AI training.
• Work for large international brands and clients.
• An independent role with a lot of freedom.
• Mental wellbeing platform (Telus).
• Full reimbursement of travel costs.
• 8% holiday pay and 26 holiday days per year, plus 9 extra days you can buy.
• Hybrid working allowance of €30 net per month for full-time.
• Phone allowance of €57,50 net per month (BYOD).
• Friday afternoon drinks and events on the rooftop by the Amstel.
• Good employment conditions and development opportunities.

About the company

WPP Media is the AI-driven media operating unit of WPP, working with brands such as Action, IKEA and NS. The Amsterdam office is part of its Dutch teams, with offices also in Eindhoven and Sittard.