Senior Associate, Commerce Search

The role

You will help run search ads across retailer media networks such as Amazon, CitrusAd, Criteo, The Trade Desk and Walmart. Your work covers keyword strategy, competitive research, campaign setup, daily management and reporting, working with the Manager, Commerce Search.

What you will do

• Manage search media activations across retailer media networks such as Amazon, CitrusAd, Criteo, The Trade Desk and Walmart
• Set up campaigns, make bid recommendations and manage budgets, including with tools such as Pacvue, Skai and Epsilo
• Optimize client accounts to meet their KPIs
• Build relationships with client teams in Ecommerce, Retail Media and Brand
• Keep campaigns compliant with GroupM guidelines and best practices
• Prepare campaign performance reports weekly, monthly and quarterly
• Find insights and optimizations using historical data and competitive research
• Address technical issues with search campaign serving
• Assist with reconciliation, invoicing/billing, trafficking and mapping data to the internal campaign management platform

Required qualifications

• Bachelor's degree in Business, Analytics, Marketing, Communications or Advertising, or equivalent professional work experience
• 2+ years of experience in biddable performance media execution or paid ecommerce
• Experience managing campaigns and optimization across multiple retail platforms (Amazon, Instacart, Walmart, Target, Kroger, Criteo, Google, Meta, etc.)
• Strong drive to understand the retail landscape and latest commerce media trends
• Basic analytical skills to turn data into strategy and optimization insights
• Ability to collaborate with internal teams and external partners
• A self-starter attitude that thrives in a fast-paced environment
• Experience with the Microsoft Office Suite, including Excel, PowerPoint and Outlook

Nice to have

• Strong preference for retail media search execution experience

Benefits

• Competitive medical insurance
• Group retirement plans
• Vision and dental insurance
• Significant paid time off
• Preferential partner discounts
• Employee mental health awareness days
• Employee resource groups and in-office events

Before you apply

• Benefits may vary by office or country

About the company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships to deliver creative personalisation at scale. It is an equal opportunity employer.