Xometry
Senior Digital Marketing Account Manager
North Bethesda, MD . Posted 3 months ago
The role
You will act as the main contact for a portfolio of mid-market clients. You will build and run full-funnel growth marketing strategies focused on user acquisition, attribution and nurturing.
What you will do
- Serve as the primary point of contact for a portfolio of clients and build trusted partnerships
- Develop, present and implement growth marketing strategies aligned with client goals
- Partner with cross-functional teams to run multi-channel campaigns and deliver ROI
- Define lead scoring attributes and identify opportunities for customers
- Lead weekly or biweekly client calls to review KPIs, deliverables and progress
- Use data analytics to find insights and optimize campaigns
- Address client questions or concerns about program performance with strategic and tactical solutions
- Partner with Sales to offer a holistic service that can lead to increased revenue
- Travel to meet clients in person
Required qualifications
- 4+ years experience in a growth marketing or digital strategy role
- 2+ years experience in a client-facing position or agency experience
- In-depth knowledge of digital marketing best practices (organic, paid, social, email, ABM)
- Experience with analytics tools (GA4, GSC, HubSpot) and marketing technology stacks
- Outstanding communication and people skills
Nice to have
- Bachelor's degree in Marketing, Business or related field
- B2B and/or industrial/manufacturing industry knowledge
- Experience with SEO tools, LinkedIn analytics, Data Studio reporting and A/B testing software
- Experience with marketing automation platforms (e.g., HubSpot, Pardot)
- Certifications: HubSpot (email, Inbound), Google Analytics, Google Ads and/or project management
Benefits
- 401(k) match
- Medical, dental and vision insurance
- Life and disability insurance
- Generous paid time off including vacation, sick leave, floating and fixed holidays
- Maternity and bonding leave
- EAP and other wellbeing resources
Before you apply
- Xometry participates in E-Verify; after a job offer is accepted, Form I-9 information will be provided to confirm work authorization in the U.S. (for US-based roles)
About the company
Xometry (NASDAQ: XMTR) connects people with ideas to manufacturers through its digital marketplace. The posting says the marketplace helps manufacturers grow and gives Fortune 1000 buyers access to global manufacturing capacity.