Xometry

Senior Digital Marketing Account Manager

North Bethesda, MD . Posted 3 months ago

The role

You will act as the main contact for a portfolio of mid-market clients. You will build and run full-funnel growth marketing strategies focused on user acquisition, attribution and nurturing.

What you will do

  • Serve as the primary point of contact for a portfolio of clients and build trusted partnerships
  • Develop, present and implement growth marketing strategies aligned with client goals
  • Partner with cross-functional teams to run multi-channel campaigns and deliver ROI
  • Define lead scoring attributes and identify opportunities for customers
  • Lead weekly or biweekly client calls to review KPIs, deliverables and progress
  • Use data analytics to find insights and optimize campaigns
  • Address client questions or concerns about program performance with strategic and tactical solutions
  • Partner with Sales to offer a holistic service that can lead to increased revenue
  • Travel to meet clients in person

Required qualifications

  • 4+ years experience in a growth marketing or digital strategy role
  • 2+ years experience in a client-facing position or agency experience
  • In-depth knowledge of digital marketing best practices (organic, paid, social, email, ABM)
  • Experience with analytics tools (GA4, GSC, HubSpot) and marketing technology stacks
  • Outstanding communication and people skills

Nice to have

  • Bachelor's degree in Marketing, Business or related field
  • B2B and/or industrial/manufacturing industry knowledge
  • Experience with SEO tools, LinkedIn analytics, Data Studio reporting and A/B testing software
  • Experience with marketing automation platforms (e.g., HubSpot, Pardot)
  • Certifications: HubSpot (email, Inbound), Google Analytics, Google Ads and/or project management

Benefits

  • 401(k) match
  • Medical, dental and vision insurance
  • Life and disability insurance
  • Generous paid time off including vacation, sick leave, floating and fixed holidays
  • Maternity and bonding leave
  • EAP and other wellbeing resources

Before you apply

  • Xometry participates in E-Verify; after a job offer is accepted, Form I-9 information will be provided to confirm work authorization in the U.S. (for US-based roles)

About the company

Xometry (NASDAQ: XMTR) connects people with ideas to manufacturers through its digital marketplace. The posting says the marketplace helps manufacturers grow and gives Fortune 1000 buyers access to global manufacturing capacity.

Senior Digital Marketing Account Manager at Xometry | JobZoey