Organic Growth Manager, SEO & AEO

The role

You will own YipitData's SEO and AEO strategy end to end, mapping the questions buyers ask and turning that map into a content roadmap. You will also build the systems that track whether organic growth and AI citations are working.

What you will do

• Own overall SEO and AEO strategy, from technical foundations to how content is surfaced and cited in AI answer engines.
• Own keyword, query and question mapping across the full buyer journey.
• Turn that mapping into a prioritized content roadmap and detailed article briefs.
• Coordinate with the YipitAgent team on content production and own verification and quality review.
• Build and maintain tracking and reporting for content velocity, organic and AI-sourced sessions, citation share, conversion and pipeline.
• Iterate on content performance, including a refresh program that updates, consolidates or retires pages based on data.
• Manage third-party presence on platforms such as Reddit, Quora, Crunchbase, G2 and industry directories.
• Work with PR on a citation strategy so proprietary data is referenced by publishers, analysts and AI systems.
• Implement structured data, schema, internal linking and technical SEO with web and engineering stakeholders.
• Run a steady cadence of experiments on titles, formats, structure and distribution.

Required qualifications

• 4+ years of hands-on experience in SEO, content marketing or organic growth.
• Experience owning measurable outcomes such as organic traffic, rankings or organic-sourced pipeline.
• Direct experience with AEO, generative engine optimization or AI search visibility.
• Fluent in the modern SEO toolkit and experimenting with AI visibility and citation tracking tools.
• Able to build a buyer-journey map connecting questions people ask to what to publish.
• Writes clear, specific content briefs with a sharp editorial eye.
• Comfortable with technical SEO fundamentals: crawlability, indexation, site structure, Core Web Vitals and structured data.
• Able to work effectively with engineers.
• Operator who builds systems and processes from scratch.
• Collaborates across content, product, design and sales.

Benefits

• Comprehensive benefits and perks.
• Flexible work hours and flexible vacation.
• 401K match.
• Parental leave.
• Team events.
• Wellness budget.
• Learning reimbursement.
• Equity as part of the compensation package.

Before you apply

• Final compensation may depend on experience, knowledge, skills, abilities and internal team benchmarks.
• Equal employment opportunity employer.

About the company

YipitData is a market research and analytics firm for the disruptive economy, which recently raised $475M from The Carlyle Group. It serves investment funds and Fortune 500 companies with proprietary data and analysis.