Market Research Analyst

The role

You will run and improve Zafin's AI-enabled market research workflows, covering sourcing, extraction, synthesis and brief generation. You will validate AI-generated research against trusted sources and turn market and competitor signals into clear briefs for product, marketing, sales and executive audiences.

What you will do

• Run and improve AI-enabled research workflows across sourcing, extraction, synthesis and brief generation
• Build and maintain pipelines that ingest analyst reports, earnings calls, regulatory filings and annual reports
• Test AI-generated research outputs against primary and trusted sources for accuracy and citation integrity
• Monitor competitor positioning, product releases, partnerships, acquisitions and go-to-market activity
• Create automated first-pass profiles of target institutions and refine them for priority pursuits
• Translate industry, regulatory, technology and competitive signals into business implications
• Support go-to-market work with market sizing, segmentation, buyer insights and competitive positioning
• Build reusable automations, templates and tools for marketing and market intelligence workflows
• Create executive-ready presentations and lead stakeholder working sessions toward decisions

Required qualifications

• Bachelor's or master's in marketing, business, economics, computer science or a related field (BA/B.Sc/B.Tech)
• Two to five years of experience in market research, competitive intelligence, market intelligence, strategy consulting or a related analytical role
• Strong understanding of competitive intelligence, market intelligence and go-to-market research practices
• Hands-on experience using AI to build research workflows, agentic processes, multi-tool automations or no-code AI agents
• Comfort using AI-native development tools such as Cursor or Claude Code to prototype scripts and lightweight tools
• Strong ability to read, evaluate and synthesize long, complex reports accurately
• Strong research judgment and ability to verify AI-generated outputs against original sources
• Excellent written and verbal communication skills for technical, commercial and executive audiences
• Strong presentation and facilitation skills
• Experience with data-analysis tools such as SQL, Python, Tableau, Power BI or similar
• Strong Excel and PowerPoint skills, including working with incomplete or unstructured data
• A builder mindset and interest in creating repeatable systems

Nice to have

• MBA or postgraduate qualification from a recognized institution
• Experience in banking, financial services, enterprise technology or another regulated industry
• Familiarity with banking technology, enterprise software, AI governance, agentic AI, integration platforms or legacy modernization
• Experience with analyst research from firms such as Gartner, Forrester, Celent or IDC
• Experience developing market or account intelligence for enterprise sales teams
• Familiarity with APIs, workflow automation platforms, data extraction tools or retrieval-augmented generation systems
• Experience presenting research and recommendations to senior leadership

Benefits

• Competitive salaries
• Annual bonus potential
• Generous paid time off
• Paid volunteering days
• Wellness benefits
• Opportunities for professional growth and career advancement

Before you apply

• Accommodations are available on request for candidates taking part in all aspects of the selection process

About the company

Zafin is an AI platform company helping regulated institutions modernize how critical work is designed, governed and delivered. It is headquartered in Toronto, Canada, and partners with financial institutions across several regions.