Zennioptical
Sr. Influencer Coordinator
Los Angeles, California, United States. Posted a month ago
The role
You will run creator campaigns from first idea to final report. You will find creators, write briefs, review content, and share results with leaders.
What you will do
- Find and vet creators on TikTok, Instagram and YouTube
- Build and nurture creator relationships
- Run campaigns end to end: briefs, deliverables, gifting, content review, timelines, payments
- Keep trackers for budgets, timelines, deliverables and results
- Measure campaign performance and share recaps with leadership
- Plan and attend monthly creator events in LA
- Help shape localized creator strategies for new markets, including Spanish-speaking audiences
- Work with social, brand, paid media and PR teams
- Stay on top of creator trends, platform updates and new tools
Required qualifications
- 2-4 years of experience in creator or influencer marketing, social media, talent relations, PR or a closely related field
- Deep working knowledge of TikTok, Instagram and YouTube
- Comfortable with data and campaign recaps
- Clear, friendly writer and communicator with strong attention to detail
- Able to manage several campaigns and timelines at once
- Able to be in Los Angeles roughly twice a month
Nice to have
- Bilingual in English and Spanish (spoken and written)
- Based in Los Angeles or within about 45 to 60 minutes of the Arts District office
- Hands-on experience with creator platforms such as Aspire, TRIBE, CreatorIQ, GRIN, Dash Hudson or similar tools
- Experience with product gifting and seeding logistics, affiliate programs or TikTok Shop
- Experience planning or supporting in-person creator or brand events
- Experience negotiating with creators and their managers
- Background in fashion, beauty, lifestyle, gaming or sports marketing
Benefits
- Annual bonus program
- Healthcare: 100% premiums covered for employees for medical, dental and vision (50% for dependents)
- Basic life and AD&D, with option for additional voluntary coverage
- Short and long term disability coverage
- 401k with up to 4% match
- EAP and Spring Health: free therapy and coaching for you and dependents
- Free access to digital wellness platform Wellness Coach for you and family
- Generous PTO plus Week of Zen between Christmas and New Year's
- Fully paid parental leave: 16 weeks for birthing and non-birthing parents
- Family forming and fertility support through Maven
- Annual Zenni gift card for products
Before you apply
- The company has a preference for candidates located in Los Angeles, CA
- Hiring decisions are made by a member of the team; AI tools assist but do not make final decisions
About the company
Zenni pioneered online eyewear in 2003 with a mission to make eyewear affordable, offering complete prescription pairs starting under $10. Based in the San Francisco Bay Area, it has sold more than 70 million frames globally.