Product Enablement Manager

The role

You will be the go-to-market product expert and own technical enablement for Sales Engineers and Technical Account Managers. You will build onboarding and certification paths, partner with Product and Product Marketing on releases, and launch a company-wide GTM Learning Management System.

What you will do

• Own onboarding and readiness programs for Sales Engineers and Technical Account Managers, including product depth, demo certification, solution design and technical validation.
• Run ongoing SE and TAM enablement, including storytelling workshops, competitive technical deep dives, new-feature training and value-based demo coaching.
• Build and manage an enterprise-wide product enablement framework with launch tiers, release readiness and certifications, with Product and Product Marketing.
• Author and maintain GTM playbooks, demo flows, persona guides and competitive battlecards.
• Serve as the primary product subject matter expert across go-to-market teams.
• Support technical curriculum within AE and CSM onboarding.
• Monitor company-wide certification metrics and report team readiness and impact to leadership.
• Co-deliver Camp Crunchtime, the first-week onboarding for every new GTM hire.
• Lead implementation and launch of the GTM Learning Management System, including learning paths, content structure and CRM integrations.

Required qualifications

• 5+ years as a Sales Engineer, Solutions Consultant, TAM, or in technical or product enablement within B2B SaaS.
• Deep product aptitude; can explain complex technical workflows and demonstrate software through business-outcome storytelling.
• Proven track record partnering with Product and Product Marketing on launches, readiness programs and go-to-market execution.
• Direct experience implementing, administering or building curriculum in a modern Learning Management System or enablement platform.
• Strong instructional design and writing skills, with history of creating playbooks, hands-on labs and formal demo certification programs.

Nice to have

• Hands-on experience with restaurant technology, workforce management or multi-unit hospitality operations platforms.
• Prior experience with value selling methodologies in technical presales and customer success.

Before you apply

• Pay is location-based; the same job in another city may have a different pay range.

About the company

Crunchtime helps multi-unit restaurants run every location like their best one, with an AI-powered suite for inventory, labor and scheduling, kitchen management and operations execution. It is trusted by 850+ brands across 150,000+ locations worldwide.