Director, Analytics

The role

Lead analytics strategy and measurement for clients as a trusted analytics advisor. Manage and develop a team of analysts and translate complex analytics into clear, actionable recommendations.

What you will do

• Translate complex analytics and media performance into clear, persuasive narratives for clients
• Develop analytics approaches aligned with client objectives, including acquisition, retention, lifetime value, media, and optimization
• Serve as a trusted analytics advisor to clients and internal partners
• Apply and advocate for best-in-class measurement methodologies, including Test/Holdout incrementality measurement
• Identify learnings across clients and categories and turn them into repeatable best practices
• Manage and develop a team of analysts, including coaching, performance management, and career development
• Mentor mid-level analysts in technical and client-facing skills
• Serve as analytics lead and subject matter expert for select strategic initiatives
• Partner with Sales, Client Services, Client Development, and Operations to solve client challenges
• Support the development and adoption of predictive and adaptive ML/AI solutions

Required qualifications

• 10+ years of professional experience in analytics, marketing measurement, data science, media analytics, or a related discipline
• Proven ability to translate complex analytics into compelling stories and actionable recommendations
• Strong client-facing experience with excellent presentation, communication, and stakeholder-management skills
• 3+ years in analytics leadership roles, ideally with team management experience
• Demonstrated subject matter expertise in one or more analytics, measurement, media, or industry domains
• Working familiarity with Python, SQL, Tableau or comparable tools
• Experience with predictive analytics and/or ML/AI models
• Ability to operate independently, make sound decisions, and give and receive feedback effectively
• Bachelor's degree required

Nice to have

• Master's degree in Business Analytics, Data Science, Economics, or related fields
• Experience in Retail, Financial Services, Telecom, or Travel verticals

Benefits

• Flexible PTO
• Excellent medical, dental, and vision coverage
• Employee Equity and Stock Purchase Plan
• Employee Discounts
• Virtual Wellness Classes
• Pet Insurance

Before you apply

• Role is remote and based out of the United States

About the company

Zeta Global is an AI-Powered Marketing Cloud headquartered in New York City, founded in 2007, with offices around the world. It helps marketers acquire, grow, and retain customers using AI and consumer data.