Senior Manager, Marketing Program Management

The role

You will build and run the operating system that helps Marketing plan, prioritize and execute its work. You will manage the integrated Marketing calendar and cross-functional planning, and work across all Marketing teams and many partners at Zocdoc.

What you will do

• Lead Marketing's annual, quarterly and cross-functional planning and portfolio management rhythms.
• Maintain visibility into material commitments, major initiatives, dependencies and tradeoffs.
• Manage the integrated Marketing calendar across campaigns, launches, events, content and milestones.
• Facilitate intake and prioritization for new cross-functional requests.
• Prepare and facilitate decision forums so decisions, owners, next steps and tradeoffs are clear.
• Identify risks, blockers, capacity conflicts and dependency issues early, and help make resource and sequencing decisions.
• Establish lightweight standards, templates and operating practices that improve clarity and decision speed.
• Connect department-level priorities to team roadmaps and execution backlogs.
• Identify where better processes, technology and practical AI applications can improve marketing work.
• Track and communicate progress on priority clarity, decision speed, dependency management and delivery.

Required qualifications

• 7-10 years of experience in Marketing, Marketing Operations, Marketing Strategy, Go-to-Market Operations or a related marketing function.
• Strong understanding of how marketing teams plan, launch, measure and optimize campaigns across channels, audiences, creative, content and lifecycle programs.
• Proven experience leading complex, cross-functional programs, including timelines, risks, dependencies and competing priorities.
• Experience building or improving planning, prioritization, portfolio management or operating processes.
• Sound judgment about when to create structure, when to simplify, and when to let teams work independently.
• A track record of driving progress without relying on formal authority.
• Excellent written and verbal communication skills, including experience with senior stakeholders.
• Ability to synthesize information from multiple teams into clear decisions and actions.
• Comfort working across business, creative, technical, analytical and operational teams.
• A bias toward action, accountability and continuous improvement.

Nice to have

• Experience working in a marketplace, healthcare, technology or other complex multi-sided business.
• Experience supporting AI adoption, workflow automation or change management.
• Experience working with marketing technology, planning, workflow or campaign-management tools.

Benefits

• Flexible, hybrid work environment at a convenient SoHo location
• Unlimited vacation
• 100% paid employee health benefit options, including medical, dental and vision
• Commuter benefits
• 401(k) with employer-funded match
• Corporate wellness programs with Headspace and Peloton
• Sabbatical leave for employees with 5+ years of service
• Competitive paid parental leave and fertility/family planning reimbursement
• Cell phone reimbursement
• Catered lunch every day, plus beverages and snacks
• Employee Resource Groups and ZocClubs
• Great Place to Work Certified

Before you apply

• Zocdoc is an equal opportunity employer.

About the company

Zocdoc is a digital health marketplace that helps patients find and book in-network care, with millions of patients using its free service each month. The company is on a mission to give power to the patient and is expanding its access infrastructure beyond its own marketplace.