Senior Web Strategy & Experience Specialist

The role

You will own the Zuora website roadmap and be the single point of contact for all web needs across the company. You will set priorities, direct the web development team, and run testing and personalization to improve conversion.

What you will do

• Own the strategic roadmap for the Zuora website, prioritized by business impact and pipeline contribution
• Run a clear intake, prioritization and launch process for web needs across all teams
• Translate business goals into briefs and execution plans for Design and Development
• Manage multiple concurrent web projects such as campaign pages, redesigns, migrations and template builds
• Define KPIs such as conversion rate, engagement, form completion and pipeline contribution
• Run an ongoing testing and optimization program using A/B tests and behavioral data
• Own technical SEO implementation, including crawlability, structured data, redirects and Core Web Vitals
• Work with Analytics to keep tracking, tagging and metrics accurate across GA4, Amplitude and Looker Studio
• Guide the web development team's priorities and technical approach on WordPress
• Direct multi-language, international SEO and region-specific website experiences

Required qualifications

• 6-8 years in a digital or web role
• 3+ years owning a corporate website or digital product, preferably in B2B SaaS
• Fluency with GA4, Amplitude, Looker Studio and Demandbase
• Track record of leading a website redesign, platform migration or comparable large-scale initiative end to end
• Experience setting priorities for and directing web development teams
• Proven experience improving conversion through CRO and A/B testing, with measurable lifts
• Working knowledge of technical SEO and how to implement it on a live site
• Experience designing or running personalization based on behavioral and account data
• Experience working with senior stakeholders across Marketing, Product and Sales
• Strong analytical, communication and prioritization skills
• Expertise with WordPress, including how templates, components and publishing workflows are structured

Nice to have

• Experience with experimentation platforms such as Optimizely or Amplitude Experiment
• Familiarity with AEO/GEO and how site structure affects AI search visibility
• Experience managing multi-language and multi-region sites
• Working knowledge of HTML, CSS, JavaScript and tag management (GTM)
• Familiarity with web privacy and compliance requirements such as GDPR, CCPA and consent management
• Prior experience at a company selling billing, pricing or financial software

Benefits

• Competitive compensation, variable bonus and performance-based rewards
• Retirement programs
• Medical, dental and vision insurance
• Generous, flexible time off, paid holidays, wellness days and a company-wide year-end break
• Paid parental leave, including fully paid leave for eligible employees, subject to local policy
• Learning and development stipend
• Volunteer opportunities and charitable donation matching where available
• Mental wellbeing resources and support

Before you apply

• Benefits may vary by location and details will be shared during the interview process
• Applicants needing accommodation during the interview process can email assistance@zuora.com or the local equivalent

About the company

Zuora helps businesses launch new products, automate complex billing and unlock recurring revenue on its platform. The company has led the Subscription Economy for more than a decade and is building a platform for quote to cash.