Senior Product Manager (Liveops)

The role

This role leads the live-ops and monetization strategy for a game. The job covers daily and weekly promotions, pricing and A/B tests, and metrics-driven decisions.

What you will do

• Create the live-ops vision and run daily and weekly promotional plans
• Design campaigns, develop creative for all communication channels, and launch operations
• Run QA at launch, then monitor and analyze campaign results and react
• Analyze the current monetization strategy, including pricing, segmentation and user value
• Frame hypotheses, design A/B tests and turn insights into product decisions
• Monitor key metrics such as ARPU, conversion, funnel and churn
• Develop best practices for operational excellence in a live-ops team
• Coordinate with the features team so live-ops needs are planned during feature development

Required qualifications

• Proven track record as a Liveops Manager in a game with a strong live-ops cadence
• Experience working in a volatile, fast-paced environment and adapting to change
• Good communication skills and experience aligning with stakeholders
• Strong quantitative and analytical skills

Benefits

• Hybrid working model with at least 2 days per week in the Barcelona office
• 25 days of annual leave plus public holidays
• Private medical insurance for you and your family
• Disability and life insurance
• Choice of latest iOS or Android device (phone or tablet) when you join
• Free language lessons in English, Spanish and Catalan
• Spotify Premium
• Take-Two Interactive employee stock purchase plan (eligibility criteria apply)
• Professional development budget for skills training
• Onsite gym, free breakfast, lunch and specialty coffee, onsite physiotherapist and hairdresser

Before you apply

• Zynga does not conduct interviews or make offers over third-party messaging apps
• Recruiters contact candidates only through official company email domains
• Applications are submitted in English

About the company

Zynga is an interactive entertainment company and a label of Take-Two Interactive, founded in 2007 and headquartered in California. Its games, including FarmVille, Words With Friends and Zynga Poker, have been downloaded over 6 billion times.