Senior Product Manager, Ad Monetization

The role

This role leads ad monetization experiments from design through rollout and supports the Ad Technology SDK across 50+ games. The job covers product lifecycle work, custom ad formats, and live operations support.

What you will do

• Lead ad platform experiments from design through analysis and rollout, including supply and demand features and pricing
• Support distribution and updates of SDK releases across 50+ games through studio build paths
• Execute product strategy by customizing game-side logic for ad loading, surfacing and triggers
• Identify problems and optimizations in core ad serving logic and design new solutions
• Track Ad Tech changes, including new ad formats, platform requirements and privacy changes
• Help develop 0-1 systems, including automating SDK upgrades through build pipelines
• Support live operations by providing technical insight and triaging issues
• Conduct market research, competitive analysis and user interviews to find product opportunities

Required qualifications

• 5+ years of product management experience
• At least 3 years in Ad Technology, monetization or similar work in mobile or gaming
• Understanding of the mobile ad ecosystem, including mediation, ad networks, SDKs, DSPs, SSPs, ad exchanges and programmatic advertising
• Strong analytical and quantitative skills, with required experience writing SQL queries
• Exceptional written and verbal communication, including explaining complex technical concepts to non-technical audiences
• Ability to work closely with engineering teams and discuss technical trade-offs
• Experience with ad technology systems on the buy or sell side (DSP or SSP)
• Experience with games or the free-to-play mobile market
• Prior experience with ad platform integrations and third-party vendor management
• B.S. or M.S. in Computer Science, Engineering, Finance/Economics or a related field
• Experience with monetization or payments systems and balancing engagement with IAA/IAP monetization

Benefits

• Medical, dental, vision and basic life insurance
• 14 paid holidays per calendar year
• Paid vacation of 15 to 25 days per year, or eligibility for the discretionary time off program
• Up to 10 paid sick days per calendar year
• Paid parental and compassionate leave
• Wellbeing programs for mental health and wellness support
• Family planning support through Maven
• Commuter benefits
• Reimbursements for fitness-related expenses
• 401(K) plan eligibility
• Employee Stock Purchase Program eligibility

Before you apply

• The position is for an existing vacancy
• Ontario only: Artificial Intelligence is not used to screen candidates
• Zynga does not conduct interviews or make offers over third-party messaging apps and recruits only from official company email domains

About the company

Zynga is an interactive entertainment company and a label of Take-Two Interactive, founded in 2007 and headquartered in California. Its games, including FarmVille and Words With Friends, have been downloaded over 6 billion times and reach players in 175+ countries.