Level Game Designer (Senior / Lead)

The role

This role designs, builds and tunes Match-3 levels for mobile free-to-play games. The Lead or Senior Level Designer owns the full level lifecycle, analyses shipped level performance, and mentors other designers.

What you will do

• Design, build and tune engaging Match-3 levels with varied gameplay and balanced difficulty.
• Own the end-to-end level lifecycle, from creation and difficulty calibration to launch and post-launch optimisation.
• Establish and evolve difficulty curves, progression pacing and level quality benchmarks.
• Analyse shipped level performance using player behaviour and gameplay metrics.
• Build a level environment that balances player experience, retention and sustainable monetisation.
• Partner with Product, Analytics and Engineering to align design objectives and improve level performance.
• Establish scalable level design frameworks, quality standards and production processes.
• Mentor designers, facilitate design reviews and strengthen level design craft.
• Own level design strategy and performance across progression segments as a decision-maker on level quality and difficulty.

Required qualifications

• 5-10+ years of game design experience.
• Strong expertise in Match-3 level design in mobile F2P games.
• Proven proficiency in level building, difficulty tuning, progression pacing and shipping levels at scale.
• Strong understanding of level performance metrics, player behaviour and data-driven optimisation.
• Experience assessing shipped levels and driving post-launch improvements.
• Good understanding of Match-3 monetisation dynamics, including difficulty, booster usage, progression and engagement.
• Ability to balance gameplay quality, retention and sustainable monetisation.
• Strong analytical thinking, documentation and cross-functional collaboration skills.
• Experience mentoring designers and elevating level design craft across the team.
• Ability to own level design strategy, performance and optimisation across multiple progression segments.
• Experience establishing scalable design frameworks and improving production efficiency.
• Comfort acting as a design decision-maker and influencing product outcomes through level design insights.

Benefits

• World-class benefits package (details at the Zynga Benefits page).

Before you apply

• Zynga does not conduct interviews or make offers over third-party messaging apps such as Telegram or WhatsApp.
• Zynga's recruitment team contacts candidates only through official company email domains.

About the company

Zynga is a global interactive entertainment company and a label of Take-Two Interactive, founded in 2007 and headquartered in California. Its games have been downloaded over 6 billion times and reach players in 175+ countries.