Accenturefederalservices
Content Designer
Washington, DC. Posted a month ago
The role
You will develop and execute a content strategy for a federal client's digital products. You will use human-centered design to create audience-focused content and roadmaps.
What you will do
- Design clear, action-oriented, and plain-language content for complex digital workflows.
- Identify areas for improvement and create detailed roadmaps for refreshing digital products.
- Gather requirements, facilitate client discussions, and conduct content reviews.
- Leverage expertise in SEO, GEO, AEO, and user experience to inform strategy.
- Support user testing efforts to validate proposed changes.
- Collaborate with interaction and service designers to implement visual and structural updates.
Required qualifications
- Bachelor’s degree in marketing, Digital Marketing, Communications, or a related field; or equivalent experience.
- 5+ years of experience as a content strategist or content marketer.
- 5+ years of experience crafting content for digital products or services in consulting, in-house, or agency environments.
- Exceptional writing, editing, and storytelling skills.
- Proficiency in content management systems (CMS) and SEO (site structure, schema markup) and knowledge of how AI models retrieve information.
- Proven track record reducing confusion, form errors, and abandonment through structured microcopy, guidance patterns, and progressive disclosure.
- Strong understanding of digital marketing channels and best practices.
- Experience partnering closely with product, legal, compliance, and engineering.
- Ability to communicate design intent and tradeoffs clearly to diverse stakeholders.
- Provide a writing sample.
Nice to have
- Experience working with federal agencies or on public-sector digital services
- Prior experience in client-facing or consulting roles within regulated environments
- Prior experience in GEO, AEO and AI-strategy to structure information for both human readability and machine readability
- Strong foundation in human-centered design principles for browser-based, native application, and platform experiences
- Experience writing for complex, high-traffic platforms serving diverse audiences
- Exposure to service design, journey mapping, or omni-channel government services
- Experience supporting data-informed design using analytics or Voice of the Customer tools
- Relevant Master’s Degree
Benefits
- Certifications
- Industry training
Before you apply
- Applicants must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States.
- Candidates currently employed by a client of Accenture Federal Services or an affiliated Accenture business may not be eligible for consideration.
About the company
Accenture Federal Services is a technology company within global Accenture that helps the US federal government. It is a Glassdoor Top 100 Best Place to Work.