Sr. Marketing Manager - The Complex SLC

The role

The Sr Manager Marketing develops and executes marketing and promotional plans for shows. This person oversees long-term marketing initiatives and works with artist managers, agents, and marketing teams to reach target demographics.

What you will do

• Develop and execute marketing and promotional plans for shows
• Develop and execute long-term marketing initiatives
• Oversee issues and risks affecting the marketing campaign
• Generate marketing budget and account for advertising and media
• Manage advertising settlements for each show
• Plan marketing spend with national tour director, talent buyers, and regional marketing director
• Develop digital marketing plans with central digital media buying, partnerships, CRM and creative teams
• Oversee and evaluate show performance market-by-market
• Develop digital advertising plans to optimize campaigns
• Oversee publicity and manage artist availability for promotions

Required qualifications

• BA/BS Degree (4-year) in Marketing/Business Communications or a related field
• 6-8 years of related work experience
• Experience with media buying, executing digital media plans and omni-channel digital marketing
• Experience working with email, mobile and digital marketing programs
• Experience sourcing and managing content development and publishing
• Experience and knowledge of music industry
• Strong knowledge of data analysis and budgeting
• Strong knowledge of programmatic media and real time bidding
• Strong knowledge of social media and online marketing initiatives and strategies
• In-depth knowledge and understanding of Social Media platforms
• Computer savvy with knowledge of MS Word, Outlook, PowerPoint, Google AdWords, Rubicon, CMS, Photoshop, WordPress
• Proficiency with Microsoft Office (Outlook, Word, Excel)

Nice to have

• Advanced Degree

Benefits

• medical, dental and vision insurance
• paid holidays
• vacation and sick time
• company paid basic life insurance
• voluntary life insurance
• parental leave
• 401k Plan with a current employer match of 3%
• flexible spending and health savings account options
• wellness offerings

Before you apply

• Employer does not offer work visa sponsorship for this position

About the company

AEG hosts more than 160 million guests, promotes more than 10,000 shows and presents more than 22,000 events around the world. The company leverages 300+ venues, leading sports franchises, marquee music brands, integrated entertainment districts, premier ticketing platform and global sponsorship activations.