Director Marketing

The role

The Director Marketing will create promotional and advertising plans for shows across multiple venues. This person will oversee the marketing department and develop new strategies by analyzing market and audience data.

What you will do

• Create detailed marketing and promotional campaigns for individual shows.
• Strategize and research new marketing trends for shows, events, residencies and tours.
• Purchase and monitor media plans and develop promotions.
• Oversee marketing department team members and manage workflow.
• Serve as the primary local marketing contact for artist marketing representatives.
• Develop new strategies for existing events by analyzing statistics and data.
• Oversee the creation and approvals of advertising materials and creative.
• Collaborate with booking team to create artist and venue pitch decks.
• Coordinate with PR agencies to write press releases and manage press lists.
• Build and cultivate partner and industry relationships.

Required qualifications

• 8-10 years experience working with and creating budgets
• Excellent computer skills with proficiency in Microsoft Word, Outlook and Excel and Photoshop
• Knowledge of brand identity, advertising, digital marketing and social media strategy and best practices
• Strong interpersonal skills with the ability to create and foster relationships
• Knowledge of media buying, negotiating and documenting agreements
• Knowledge of the music industry and artist demographics
• Strong organizational skills with exceptional attention to detail
• Excellent written, verbal and listening communication skills

Nice to have

• BA/BS Degree (4-year) Marketing/ Business Communications, PR
• 8-10 years experience working as a promoter

Benefits

• medical, dental and vision insurance
• paid holidays
• vacation and sick time
• company paid basic life insurance
• voluntary life insurance
• parental leave
• 401k Plan with a current employer match of 3%
• flexible spending and health savings account options
• wellness offerings

Before you apply

• Employer does not offer work visa sponsorship for this position.

About the company

AEG brings music, sports, and live entertainment together to create moments people remember around the world. AEG Presents is one of the world’s leading operators of tours, concerts, and music festivals.