Ahrefsjobs

Marketing Manager, Brazil

Remote. Posted a month ago

The role

You will build and execute a local marketing strategy to drive growth in Brazil. You will act as a one-person local marketing team working closely with the global marketing team.

What you will do

  • Own Ahrefs marketing in Brazil with a hands-on approach.
  • Develop and execute marketing strategies for brand awareness, qualified leads and customer acquisition.
  • Create and localise content including blog posts, social media, email campaigns and landing pages.
  • Manage local marketing activities including content, events, partnerships, community engagement and public relations.
  • Educate the Brazilian market on SEO, AEO and AI search.
  • Build relationships with Brazilian marketers, agencies, creators, industry experts and communities.
  • Organise and take part in conferences, networking events and customer meetups.
  • Analyse market trends, competitor activity and customer insights.
  • Report results, learnings and priorities to senior leadership.

Required qualifications

  • Significant hands-on experience in SaaS marketing with ownership of market growth.
  • A track record of SaaS expansion in Brazil.
  • Strong practical knowledge of SEO and AEO.
  • Good working knowledge of Ahrefs and how its products serve Brazilian marketers and businesses.
  • Deep understanding of the Brazilian marketing landscape, customer behaviour, and local channels and communities.
  • Strong content creation and digital marketing skills.
  • Ability to identify quick wins and develop a long-term strategy as a one-person local team.
  • Strong communication and relationship-building skills.
  • Native-level Brazilian Portuguese.
  • Fluent English, written and spoken.

Nice to have

  • Experience bringing a global SaaS brand into Brazil
  • Spanish

About the company

Ahrefs is an all-in-one marketing intelligence platform used by marketers, businesses and agencies around the world. The company is bootstrapped, profitable, and multinational with offices in Palo Alto, Cambridge (MA), Singapore and Tokyo.

Marketing Manager, Brazil at Ahrefsjobs | JobZoey