Graphic and Labels Freelance Designer

The role

This individual will support the development of original graphics for apparel and accessories collections. They will work with the Design team to conceptualize and execute designs that reflect the brand aesthetic.

What you will do

• Conceptualize and create original graphics for apparel and accessories.
• Develop typography, illustrations, patterns, logos, and graphic artwork.
• Research emerging trends in fashion, art, culture, and graphic design.
• Translate seasonal themes and mood boards into graphic executions.
• Explore graphic treatments, placements, color combinations, and application techniques.
• Present creative concepts and refine artwork based on feedback.
• Collaborate with apparel and accessories designers to integrate graphics into products.
• Develop artwork for screen printing, embroidery, heat transfers, and specialty finishes.
• Create detailed graphic specifications, placement layouts, and colorways.
• Review artwork samples to ensure accuracy and quality.

Required qualifications

• 3–5+ years of professional graphic design experience.
• Strong portfolio demonstrating original graphic concepts, typography, illustration, and apparel graphic design.
• Advanced proficiency in Adobe Illustrator and Photoshop.
• Strong understanding of typography, layout, composition, color, and visual hierarchy.
• Experience preparing production-ready artwork and technical graphic specifications.
• Knowledge of apparel printing techniques, embroidery, and graphic application processes.
• Strong awareness of contemporary fashion, cultural movements, and emerging design trends.
• Ability to work independently, manage priorities, and deliver high-quality work within tight deadlines.
• Excellent communication, organization, and collaboration skills.

Nice to have

• Previous experience designing graphics for premium apparel, activewear, or contemporary fashion brands.
• Experience developing seasonal graphic collections across multiple product categories.
• Strong capabilities in custom typography, lettering, illustration, and graphic treatments.
• Understanding of garment construction and how graphics interact with different fabrics, silhouettes, and materials.
• Experience working directly with product development teams and external production partners.

About the company

Alo is a company focused on mindful movement. They believe mindful movement in the studio leads to better living.