Senior Marketing Automation Specialist

The role

You will serve as the primary partner for enterprise B2B clients, managing account relationships and tactical marketing campaign execution. You will plan, build, deploy, and analyze complex campaigns using Eloqua and HubSpot.

What you will do

• Serve as the day-to-day trusted advisor for assigned B2B client accounts
• Manage project intake, timelines, and deliverables
• Partner with clients to plan marketing roadmaps
• Manage project scope and lead regular status meetings
• Navigate client internal legal, compliance, or brand review processes
• Design, test, and execute complex automated multi-step nurture programs and batch emails using Eloqua
• Build and maintain HubSpot workflows, lists, and reporting
• Code, edit, and troubleshoot responsive HTML/CSS email templates, landing pages, and web forms
• Implement lead scoring, custom data objects, automated segmentation, and CRM synchronization
• Generate performance reports and present optimization strategies to clients

Required qualifications

• 5+ years of hands-on, daily technical configuration and campaign deployment experience specifically within Oracle Eloqua
• 3+ years of hands-on HubSpot experience, including workflows, lists, and reporting
• Deep understanding of complex B2B buying lifecycles, lead routing protocols, account-based marketing (ABM), and revenue operations ( RevOps )
• 3+ years in an agency or client-facing corporate role
• Strong working knowledge of HTML/CSS for email rendering
• Advanced Microsoft Excel for data management
• Native CRM integrations
• Strong understanding of email deliverability best practices and global data privacy regulations (GDPR, CCPA, CAN-SPAM)
• Strong understanding of relational databases and data structures

Nice to have

• Experience migrating between or running parallel Eloqua/HubSpot instances
• Oracle Certified Eloqua Master or Luminary status
• HubSpot certifications (Marketing Software, Workflows)

Benefits

• Flexible PTO
• Training & development with unlimited access to Percipio LMS
• Professional mentoring program
• Comprehensive medical (choice of 3 plans), dental and vision coverage
• Company paid short-term disability, long term disability and life insurance
• Optional supplemental life, accident and critical illness insurance plans
• 401K with company match
• Generous paid holiday schedule
• Fully paid primary caregiver leave (12 weeks)
• Parental bonding leave (2 weeks)

Before you apply

• Only candidates located on the East Coast, USA will be considered

About the company

Anteriad is a B2B solution provider that uses data to solve marketing challenges including customer acquisition, demand generation, and account-based marketing.