Strategic Account Manager, EMEA, Advertising Solutions

Amsterdam, North Holland, Netherlands; Berlin; London, UK. Posted a month ago

The role

You will drive revenue retention and growth for a portfolio of high-value strategic accounts in EMEA. You will build account growth plans, act as a technical advisor, and collaborate with cross-functional teams to solve performance and measurement problems.

What you will do

Own revenue outcomes and hit retention and expansion targets.
Find and close growth opportunities like budget increases and product adoption.
Build 12-month account growth plans including relationship mapping and testing roadmaps.
Act as a trusted advisor to clients through planning sessions and regular QBRs.
Translate technical concepts like attribution and bidding models into client strategy.
Work as a bridge between clients and internal Product, Engineering, and Analyst teams.
Partner with Analyst and Product teams to optimize campaign performance.
Build hypothesis-led testing frameworks for creative and audiences.
Align Sales, Creative, Product, Finance, and Analyst teams to execute growth plans.
Maintain disciplined forecasting in internal trackers.

Required qualifications

Significant experience in Mobile Advertising, AdTech, or Digital Media in a strategic Account Management, Customer Success, or client-facing commercial role.
Experience managing enterprise or strategic accounts with real revenue responsibility.
Fluency across the performance marketing stack including attribution, incrementality, MMPs, SKAN and post-backs, bidding, and measurement.
Track record of driving retention and revenue growth through expansion, upsell, and cross-sell.
Ability to work on commercial strategy and deal structuring.
Data-driven analytical mindset.
Proactive, curious self-starter who takes full ownership of client outcomes.
Comfortable with ambiguity and managing several growth priorities at once.
Native or bilingual proficiency in English.
Ability to present in Excel/Sheets and slides.

About the company

Appier is an AI-native Agentic AI as a Service (AaaS) company that empowers businesses through AdTech and MarTech solutions. The company operates 17 offices across APAC, the US, and EMEA and is listed on the Tokyo Stock Exchange.