Arizeai

Head of Growth Marketing

San Francisco, CA. Posted 24 days ago

The role

The Head of Growth Marketing will lead and scale the growth engine across enterprise demand generation, field marketing, digital acquisition, and product-led growth. This leader will build predictable pipeline and expand reach among developers, AI engineering teams, and enterprise technology buyers.

What you will do

  • Build and execute an integrated growth strategy to drive enterprise pipeline and revenue.
  • Own marketing-sourced pipeline targets and performance across acquisition channels.
  • Lead integrated campaigns across paid media, digital channels, events, partnerships, and lifecycle marketing.
  • Partner with Sales and Revenue Operations to improve conversion, attribution, and pipeline quality.
  • Manage and develop the Americas and Rest of World Field Marketing teams.
  • Build regional programs to generate pipeline and deepen relationships with enterprise buyers.
  • Own the digital acquisition strategy across paid, organic, search, and AI-driven discovery.
  • Develop acquisition and lifecycle programs to grow adoption of Phoenix and Arize AX.
  • Lead, coach, and develop a team of marketers.
  • Manage budgets and make investment decisions based on performance.

Required qualifications

  • 10+ years of experience in B2B SaaS marketing, including ownership of demand generation, growth marketing, or pipeline generation.
  • Experience leading growth at a developer tools, infrastructure, AI, or technically sophisticated SaaS business.
  • Proven ability to build and scale marketing-sourced enterprise pipeline.
  • Experience with both sales-led growth and self-serve or product-led acquisition.
  • Strong analytical skills using funnel data, attribution, experimentation, and conversion metrics.
  • Experience managing paid acquisition, integrated campaigns, lifecycle marketing, and field marketing programs.
  • Working knowledge of SEO, AEO, website conversion, and organic acquisition strategies.
  • Experience leading and developing high-performing teams.
  • Ability to work closely with Sales, Product, Engineering, and technical stakeholders.
  • Comfortable operating in a fast-moving environment where leaders are expected to be hands-on.

Nice to have

  • Experience marketing to AI engineers, developers, platform engineers, or enterprise AI leadership.
  • Experience growing open-source communities or converting developer adoption into commercial demand.
  • Familiarity with AI observability, evaluation, LLMs, and agent development.
  • Experience working across both enterprise and digital-native customer segments.
  • Experience with HubSpot, GA4, product analytics, and modern marketing attribution tools.

Benefits

  • medical
  • dental
  • vision
  • 401(k) plan
  • unlimited paid time off
  • generous parental leave plan
  • others for mental and wellness support

About the company

Arize AI is an AI observability and evaluation platform helping teams build, evaluate, and improve AI applications and agents. The company serves over 150 leading enterprises and Fortune 500 companies.

Head of Growth Marketing at Arizeai | JobZoey